Skincare Made for Real, Everyday Life
Safe, simple, and effective skincare your whole family can share — without the overwhelm, without the unnecessary ingredients. We’re grateful you’re here.
OUR STORY
Created for Families Like Ours
FROM OUR
FAMILY TO YOURS,
A WARM WELCOME!
We’re Jana and Chris — parents of two young boys, working full-time jobs, managing busy schedules, and doing our best like everyone else.
When our youngest son developed eczema, we went searching for something gentle and effective. What we found were products full of fillers, artificial fragrances, and complicated routines that didn’t actually help. The shelves felt overwhelming — and the price tags didn’t match the results.
So we simplified.
We started making our own balm with natural, recognizable ingredients — things our skin already knows how to use. And it worked. His skin softened, calmed, and began to heal.
We shared it with friends and family. Then their friends and family.
And what started in our kitchen became Pure Heritage — a skincare brand created for real families who just want something that works, without the complication.
WHAT WE BELIEVE
Skincare Should Be Simple
We Don’t Do Complicated
No One Needs a 12-Step Routine
Your skin shouldn’t need 12 steps. You shouldn’t have to choose between “all-natural” and “effective.” And caring for your kids’ skin shouldn’t require decoding an ingredient list.
Your Skin Isn’t a Project
Skincare shouldn’t feel like a science project — it should feel like relief. Something you can reach for without second guessing, without decoding, without stress. Just simple, dependable care you know will be gentle and effective for your whole family.
One Balm. So Many Uses.
Pure Heritage fits into real life
A balm that belongs on the kitchen counter, diaper bag, gym bag, school nurse’s drawer — not an aesthetic shelf. Perfect solution for dry hands after washing dishes, baby cheeks in winter, elbows, lips, post-shower moisture, after-sun skin, sensitive skin flare days and more.
Thoughtful Ingredients, Nothing Unnecessary
We choose ingredients because they support, not irritate, the skin barrier. Tallow is one of the ingredients we love because it’s deeply nourishing and absorbs easily — but it’s not our identity. It's simply one part of a formula built to care for skin in a clean, uncomplicated way.
WHY FAMILIES TRUST US
Care That Makes Sense for the Whole Family
Simple Ingredients, Nothing Unnecessary
If it’s in the jar, it has a purpose. No fillers. No fragrances. No guessing.
Made by Parents, Trusted by Families
We use these balms on our own children first — so you can feel confident using them on yours.
Gentle Support for Sensitive Skin
Formulated to calm, moisturize, and protect — without irritation or complicated routines.
Safe for Sensitive Skin
Made to comfort, not irritate.
Thoughtfully Crafted Ingredients
Pure, purposeful, and nothing unnecessary.
Family-Shared & Family-Tested
One balm for every age and every season.
